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Last May, when Google ATAP announced Project Jacquard and Levi’s as its first official partner for the initiative, the components that allow fabric to connect to mobile devices were not yet ready to be sewn into clothing. Fast forward one year to Google I/O 2016, and the partnership, whose goal has been to take wearable technology to the next level, reached a new milestone when they unveiled Levi’s Commuter Trucker jacket—the first wearable item from the collaboration.
Last May, when Google ATAP announced Project Jacquard and Levi’s as its first official partner for the initiative, the components that allow fabric to connect to mobile devices were not yet ready to be sewn into clothing.
More than likely, you’re reading this article on a device that you can hold in your hand, allowing access to the digital world with a data plan or Wi-Fi connection. We can bring fashion to us at any given moment—aspects of the industry once available to very few. Have you ever been to New York Fashion Week? Me either, but your favorite designers now stream live right from their shows, granting everyday consumers first access to the latest fashion.
Mattel recently made a noteworthy change by introducing a variety of Barbie dolls featuring diverse body shapes, skin tones and hair textures. The transformation is leaps and bounds from the classic dolls which have outrageous proportions and slim frames—not representative of most women today. With an ever evolving society, we are always curious to see what’s next from Barbie’s world—maybe a hijab wearing Muslim Barbie?
What if a new outfit was as close as your home printer? Need something to wear to that thing you’ve got coming up? Print. That’s what we can expect in the years to come as fashion becomes more acquainted with technology. Global sportswear brand Nike was recently granted a patent for technology associated with 3D printing shoes, and stated one day consumers will have the ability to purchase a shoe design file from Nike and 3D print shoes themselves. Imagine that.
